Six papers on method, market and pipeline
Six white papers from Particle Analytx: how to choose a particle sizing method, what instrumentation belongs in an early-stage lab, how to position against an entrenched incumbent, how to market to formulation scientists, how to build a pipeline for a twelve-month sales cycle, and what characterisation data investors expect to see. Each is free and arrives by email.
Choosing a particle sizing method
Laser diffraction, dynamic light scattering, image analysis and sieving answer different questions. A decision framework for picking the one that matches yours.
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What instrumentation belongs in an early-stage lab
The characterisation you need in the first eighteen months, the order to buy it in, and what to send out instead.
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Positioning an instrument against an entrenched incumbent
Why a better specification does not move a lab that already owns a working machine, and what does.
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Marketing to formulation scientists
What a formulation audience reads, what it discards on sight, and how a technical buyer builds a shortlist.
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Building a pipeline with a 12-month sales cycle
Forecasting, nurture and stage definitions for a capital purchase with four people in the decision.
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Characterisation data investors expect to see
The analytical package that appears in a convincing data room, by round.
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Questions about the papers
Are the papers free?
Yes. Each is gated behind a short form so I know who is reading, and the PDF arrives by email.
Do I have to give a work email?
A work email is more useful to me, but any address that receives the paper is fine.
Will I be added to a mailing list?
Only if you ask. Details are used to send the paper and to reply to you. See the Privacy Policy.
Can I get all six?
Yes — request each one, or ask on a call and I will send the set.
Or bring the question to a call.
If your question is not covered by one of these, it is probably worth thirty minutes.